The App Store announced that a new Program, aimed to support app developers, would be launched on January 1, 2021.
Key takeaways from the article:
- If all apps on your Developer account earn less than $1M in 2020, you can send a request to participate in the Program;
- If you surpass the $1M threshold, the standard 30% fee will apply to all revenue you receive after that threshold;
- If your Developer account was excluded from the Program due to surpassing the $1M threshold and next year your revenue falls under it, you can reapply for the Program the year after.
This cut could be a great opportunity for small business owners and startups to reduce their costs and increase their profits.
You can read more about the program conditions in this article from Apple.
UPD: As many digital experts had expected, Google decided to join the initiative. It also affects only developers who earn less than $1M per year.